3M is the proud sponsor of the NASCAR Sprint Cup series car number 16 driven by Greg Biffle, who is currently 10th in the point’s standings. In addition to racing in the biggest spectator sport in the US, Greg Biffle and his wife Nicole founded the Greg Biffle Foundation which is dedicated to the advocacy of animal welfare. The foundation is partnered with other companies, including 3M. In 2009, 3M and the Greg Biffle Foundation donated small pet sized oxygen respirators that were used in rescuing nine puppies from a house fire. The foundation also gives grants on an annual basis to various shelters and non-profit groups used for the well being and protection of animals.
See the following link for more information on the puppy rescue: http://www.cbsnews.com/stories/2009/08/01/earlyshow/main5203810.shtml?tag=latest
Nascar gives them great advertising and marketing. Because of the connection with Greg Biffle, it also shows that they have a committment to social responsibility as well...and are involved in other things besides just "making a profit".
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